views from the crossroads of digital culture + commerce by Briaan L. Barron
Family First: Kinship, Legacy, and Decentering Celebrity in Premium Branding
📌 : As Star Power Shifts, Origin Stories & Communal Care Gain Cultural Weight
5 Celebrity Product Lines I’d Actually Be Excited About (If They Existed)
If I were Hollywood’s product strategist, these are the brands I’d develop first.
From Coworking Hubs (Back) to Country Clubs: The Price of Belonging
“What we’re witnessing now is a pivot away from inclusivity, the dominant ethos of the 2010s, back toward exclusivity as cultural currency. Membership isn’t about belonging; it’s about stratification. Who can enter, who can afford, who can align themselves with the ‘haves.’”
The ‘Community’ Industrial Complex: What’s Lost When Brands Commodify Connection
When scale is the goal, genuine connection may be the cost. Growth-minded memberships, festivals, and events all promise “community,” but can they actually deliver?