Each coaching session is 45 minutes and can focus on any of my five specialty areas: storytelling and messaging, graphic design, content marketing strategy, creative production management, or partnerships and audience engagement.

Sessions are tailored to your professional development needs and can include skill-building discussions, practical guidance, and feedback on work you're currently developing. You're welcome to bring specific marketing materials, such as email campaigns, social media plans, campaign messaging, creative briefs, production timelines, or budgets, for review and discussion.

My role is to help you strengthen your skills and apply what you're learning to your everyday work.

I work with solo operators, founders, and small organizations looking to strengthen their internal marketing and communications capabilities.

Coaching is available directly to business owners managing their own marketing or to in-house team members responsible for marketing and communications. This includes full-time and part-time employees, particularly early-career professionals who would benefit from access to senior-level guidance and professional development.

I also support founders and executive leaders who want to become more effective at managing and developing their internal marketing talent.

Coaching is not available for external contractors, freelancers, or agency partners working on behalf of your organization.

No. My coaching is designed to develop your skills and strengthen your ability to execute marketing and communications work independently.

While I'm happy to review existing materials and offer feedback, coaching does not include copywriting, graphic design, campaign strategy development, content production, or other hands-on implementation services.

Think of me as an experienced marketing thought partner who helps you make better decisions and produce stronger work, rather than someone who completes the work on your behalf.

All coaching sessions are hosted virtually by default.

For clients based in the Greater Seattle Area, in-person coaching sessions may be arranged for an additional $50 per session to accommodate travel time and expenses. This option is available for both standalone sessions and 90-day coaching engagements, subject to location and availability.

Individual Coaching provides personalized, one-on-one guidance for a single marketing or communications professional.

Lean Team Coaching is designed for small groups of 2–5 in-house team members who want to strengthen their shared skills, improve collaboration, and develop more effective marketing practices together.

Both 90-day experiences include six 45-minute coaching sessions, private Slack access for ongoing guidance, and monthly marketing and communications planning resources.

For Lean Team Coaching, all enrolled participants attend the same six group sessions rather than receiving individual sessions.

Coaching appointments are available Mondays, Wednesdays, and Fridays, between 10 AM and 5 PM Pacific Time.

Standalone sessions can be booked during any available appointment times, which you’ll be able to view through my calendar scheduling link.

For 90-day coaching clients, your six sessions can be scheduled at any point during your active engagement. You can reserve a recurring meeting time or schedule sessions more flexibly based on when your team needs support.

All six sessions must be completed within your 90-day engagement period.

Standalone Coaching Sessions: Full payment is required at the time of booking to reserve your appointment.

90-Day Coaching Experiences: An initial payment of 50% of the total contract value is required to secure your engagement. The remaining 50% is due within 45 days of your coaching kickoff date.

Of your initial payment, an amount equal to 15% of the total contract value is non-refundable upon booking. After 30 days, 50% of the total contract value becomes non-refundable, regardless of whether coaching sessions have been used.

All coaching engagements are subject to a service agreement outlining payment, scheduling, and cancellation terms.

I understand that schedules change, so clients are allowed up to two complimentary reschedules with at least 24 hours' notice.

After two reschedules, an additional $50 rescheduling fee applies, even when sufficient notice is provided.

Clients are also allowed one complimentary short-notice reschedule with less than 24 hours' notice. Subsequent short-notice cancellations or rescheduling requests will result in forfeiture of the affected session.

For standalone appointments, booking a replacement session after forfeiture requires payment of the full session fee.

Your refund eligibility depends on when you cancel and whether your coaching benefits have been activated.

Within 30 days of booking: If you cancel before your coaching engagement has been activated, you may receive a refund of all payments made beyond the non-refundable 15% of your total contract value.

After 30 days of booking: If your engagement has not been activated, 50% of your total contract value is non-refundable. Any payments made beyond that amount may be eligible for a refund.

After activation: Once you've completed a coaching session or used a paid membership benefit, including a workshop discount, all payments become non-refundable.

For refund purposes, administrative onboarding and access to your Slack channel alone do not constitute activation.

If you're unable to use your remaining coaching sessions during the engagement period, you may inquire about applying a portion of your unused investment toward a future engagement. Credits are considered on a case-by-case basis and are subject to availability.

Yes! Clients interested in continued coaching after their initial 90-day engagement can inquire about renewing for another season.

Renewals are subject to availability and provide an opportunity to establish new professional development goals, revisit priorities, and continue building on the skills developed during your previous engagement.

Yes. Organizations with an active 90-day coaching engagement receive 10% off private Next Season Strategy Talks & Workshops.

This benefit is available during your active coaching period and can be used to complement your team's professional development with additional training experiences.